Magazine Spread – Project #1

Introduction

For the past two weeks, I have been working on a magazine spread. I started by making concepts for the spread and eventually came out with a final draft. There is a significant difference between my prototype and the finished project. I’ve learned a lot from this project. It helped me understand how certain shapes, lines, and colors can change how the overall feel of a design.

Context

The project was given to our whole class and everyone was given the task of making a magazine spread consisting of three pages. This project is supposed to help us understand Adobe Indesign and its application for the real world. The following is a list of project requirements:

  • Use InDesign
  • 3 Pages; 1 Spread;
  • 8.375” x 10.875” page size
  • 2+ Column Layout
  • 600+ Word Article (Found on LDS.org or BYUIScroll.org. The article can have a title, but no other headings that break it up.)
  • Break the article up with 3+ headings/subheadings
  • 1+ Pull Quote(s)
  • 2+ Relevant Images (Shot by student)
  • 1+ Word Wrap (image or shape)
  • Consistent headings and body copy
  • Contrasting typography
  • Provide a link to the original LDS.org or BYUIScroll.org article in your blog post.

My choice of Typography

I decided to fo with a San Serif and a Serif font. I used the Serif font as my title and headings because I like the larger text to have more flair than the San Serif paragraph text. I used custom fonts created by Exljbris Font Foundry online called “Fontin” and “Fontin Sans.”

The Prototype

Project Design - Draft - GrimmettProject Design - Draft - Grimmett2Project Design - Draft - Grimmett3

 

My Prototype had many flaws. First, the title page is a mess. The title is comprised of too many words and takes up a lot of room; It should have been between 3-6 words and got the point across. The other problem with the first page is the design. The odd shapes create too much clutter. The viewer’s eyes would be all over the page, in addition, the mossy green is unpleasant to look at and a bad color to put text on. Second, the second and third page have this colored ribbon running across both pages. I initially thought that it would be a unique design, but it turned out to be a waste of space. It added to much clutter to the page. The final, problem was the amount of room around the pull quote. The text was hugging the pull quote box and it just gave a bad look the text box.

My Revised Spread – Final Design

Project Design - Final - GrimmettProject Design - Final - Grimmett2Project Design - Final - Grimmett3

Though some trial and error, I reached a design that, in my opinion, looks pretty good. The first thing I changed was the color. I found this light blue to complement the photos of the temple. The next goal was to change the overall look and fell. In order to do this, I had to scrap the custom shapes and space filling areas. So, after coming up with the angled design, I had to figure out a way to make it all fit together. The line from the title page meets the line of the third page and the line of the second page meets with the line of the third page. By doing this it creates a feeling of continuity. Another improvement I made was to the title page. The text of the title is between two parallel lines, heading down from left tot right, This creates leading lines to help the reader’s eyes read the title. I also added another photo on the third page and created more space around the pull quote.

Conclusion

I learned a lot from my first prototype. I definitely went into the project thinking that I could make a fresh and unique design, but it turned out to be too cluttered. After witnessing my mistakes, I was able to incorporate more principles of design into my final work. I added leading lines, a better color scheme, and more pleasing repetition though shapes and lines.

Photos Used in the Project

These photos were acquired by me on a Samsung Galaxy S7 Edge.

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Photography Reverse Engineering

Introduction:

In this blog, I will explain how the concepts of photography help the viewer understand the focus of the image. I will post pictures done by other photographers then post a picture I have personally taken. Each other image will have a description with information about the technique.

Rule of Thirds:

Rule of thirds - Switch

Photo by Christo Salcedo – http://christosalcedo.weebly.com/1/post/2013/01/rule-of-thirds-pictures.html

Rule of thirds - Switch - Drawover

This picture follows the rule of thirds because most of the image is taking up 2/3 of the picture. The interesting lines in the top left show where the most focus is. The image is more defined in that area.

Rule of Thirds - Me - Fix .png

Picture was taken by David Grimmett (personally taken Picture)

Rule of Thirds - Me - Fix - Drawover

In this picture, the light switch takes up 2/3 of the whole image. The focus of the picture is near the intersecting lines on the right. These points are surrounded by the most contend. This pulls the viewer’s eyes toward the right side of the switch.

Leading Lines:

Leading lines - Chess

Photo by: Shayna Santin – http://isite.lps.org/cpetska/web/dw/pages/begphoto/14-15%20T3/1st/shayna%20santin.htm

Leading lines - Chess - Drawover

In this picture, the photographer uses the grid system on the chest board to bring the viewers eyes toward the front of the picture. All the lines coming toward the front of the image converge with a perpendicular line going toward the left side of the picture.  This causes the viewer’s eyes to focus on the intersecting areas of the image.

Leading Lines - Me

Picture was taken by David Grimmett (personally taken Picture)

Leading Lines - Me - Drawover

In this picture, the lines coming toward the front draw the observer’s eyes toward the chess pieces. The lines going from right to left also help the focus of the image stay toward the from and near the objects they intersect with.

Depth of Field:

Depth of Field - Piano

Photo by: Anna Jane – https://www.etsy.com/listing/76749318/photograph-fine-art-photography-photo?ref=sr_gallery_6&ga_search_submit=&ga_search_query=Piano&ga_search_type=handmade&ga_facet=handmade

Depth of Field - Piano - Drawover

The photographer was able to focus on the piano key closest to the front. This caused all the keys in the background to become blurry and the content of the image is pulled forward.

Depth of Field - Me

Picture was taken by David Grimmett (personally taken Picture)

Depth of Field - Me - Drawover

In this picture, the object closest to the camera, which is a piano key is the only element of the photo that is in focus. The rest o the image is blurry. This causes the viewer to keep his/her eyes focused on the front of the image.

Conclusion:

Using photography techniques help convey to the audience what the purpose of your picture is. This allows a larger audience to understand and enjoy your work. Just by following these principles (Rule of Thirds, Leading lines, and Depth of Field), your future photographs will have a sense of expertise